(Last updated : 2024-03-29 14:27:33)
  KIKUCHI Kazuo
   Department   Undergraduate School  , School of Commerce
   Position   Professor
■ Books and Papers
1. 2023/09 Article Book review: Hiroshi HORIKOSHI, The History of Marketing Thought in America,
Tokyo: Keio University Press, 2022  pp.205-208 (Single) 
Link
2. 2023/03 Article Book Review::Jun Yanagi(2022), International Marketing of Japanese Retail Companies  pp.159-162 (Single) 
3. 2022/11 Article The impact of culture on millennials' attitudes towards luxury brands: evidence from Tokyo and Shanghai Asia Pacific Journal of Marketing and Logistics 34(10),pp.2435-2451 (Collaboration)  Link
4. 2021/03 Article The Pop-up Store as the Foreign Entry Mode into Asian Market  pp.121-131 (Collaboration) 
5. 2020/03 Article Enhancing Customer Engagement through Omnichannel Retailing Strategy: Focusing on the case of Sephora  pp.63-76 (Collaboration) 
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■ Conference Presentations
1. 2018/08/08 The Evaluation of Disaster Recovery Based on the Resilience Concept (2018 PRiMO CONFERENCE) Link
2. 2018/05/26 Case Divisition -Jupitar Shop Channel- (ASAC 2018) Link
3. 2017/03/21 The Study of Disaster Recovery in Transportation System and Logistics (Building Resilience in Tourrism Destination(2017 PRiMO Conference))
4. 2015/09/17 Examining issues on consumers' shopping inconvenience (Retailing marketing seminar on NCTU)
5. 2014/09/03 The Role of Sales in Supply Chain Management (2014 MEIJI-NCTU summer workshop)
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■ Academic Qualifications
1. 2004/10~2005/03 〔Doctorial Course〕, Graduate School, Division of Commerce, Meiji University, Completed,
2. 1998/04~2001/03 〔Doctorial Course〕, Graduate School, Division of Commerce, Meiji University, Unfinished course,
3. 1996/04~1998/03 〔Master Course〕, Graduate School, Division of Commerce, Meiji University, Completed,
4. 1991/04~1995/03 Faculty of Commerce, Meiji University, Graduated,
■ Current Specialized Field
Commerce