KATO TAKUMI
   Department   Undergraduate School  , School of Commerce
   Position   Senior Assistant Professor
Publication Date 2022/06
Type Academic Journal
Peer Review Peer reviewed
Title Impact of purchasing experience on brand loyalty comparing third party EC site and brand EC site
Contribution Type Sole-authored
Journal Advances in Digital Marketing and eCommerce, Springer
Journal TypeAnother Country
Volume, Issue, Page pp.19-26
Authorship Lead author
Author and coauthor Takumi Kato
PermalinkURL https://doi.org/10.1007/978-3-031-05728-1_3