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KATO TAKUMI
Department Undergraduate School , School of Commerce Position Senior Assistant Professor |
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| Publication Date | 2023/04 |
| Type | Academic Journal |
| Peer Review | Peer reviewed |
| Title | Descending beats ascending: Effects of order on the Likert scale on consumer ratings |
| Contribution Type | Sole-authored |
| Journal | Advances in Digital Marketing and eCommerce, Springer |
| Journal Type | Another Country |
| Volume, Issue, Page | pp.20-28 |
| Authorship | Lead author,Corresponding author |
| Author and coauthor | Takumi Kato |
| PermalinkURL | https://doi.org/10.1007/978-3-031-31836-8_3 |