KATO TAKUMI
   Department   Undergraduate School  , School of Commerce
   Position   Senior Assistant Professor
Publication Date 2023/08
Type Academic Journal
Peer Review Peer reviewed
Title Influence of empathy for advertising models on purchase intention: Comparison between celebrity models and unknown models
Contribution Type Sole-authored
Journal Cogent Social Sciences, Taylor & Francis
Journal TypeAnother Country
Volume, Issue, Page pp.1-15
Authorship Lead author
Author and coauthor Takumi Kato
PermalinkURL https://doi.org/10.1080/23311886.2023.2234145