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KATO TAKUMI
Department Undergraduate School , School of Commerce Position Senior Assistant Professor |
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| Language | English |
| Publication Date | 2019/12 |
| Type | Academic Journal |
| Peer Review | Peer reviewed |
| Title | How many times do customers need to be exposed to TV advertisements to take purchasing actions? |
| Contribution Type | Sole-authored |
| Journal | International Journal of Japan Association for Management Systems |
| Journal Type | Japan |
| Volume, Issue, Page | 11(1),pp.29-34 |
| Author and coauthor | Takumi Kato |
| DOI | 10.14790/ijams.11.29 |