KATO TAKUMI
Department Undergraduate School , School of Commerce Position Senior Assistant Professor |
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Language | Japanese |
Publication Date | 2021/12 |
Type | International conference proceedings |
Peer Review | Peer reviewed |
Title | Does the impression of the manufacturer brand color increase repurchase intention? |
Contribution Type | Sole-authored |
Journal | Proceedings of the 8th International Conference on Behavioural and Social Computing, IEEE |
Journal Type | Another Country |
Volume, Issue, Page | pp.1-4 |
DOI | 10.1109/BESC53957.2021.9635454 |