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KATO TAKUMI
Department Undergraduate School , School of Commerce Position Senior Assistant Professor |
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| Language | Japanese |
| Publication Date | 2022/04 |
| Type | Academic Journal |
| Peer Review | Peer reviewed |
| Title | An empirical study of brand concept recall as a predictor of brand loyalty for Dyson |
| Contribution Type | Sole-authored |
| Journal | Lecture Notes in Business Information Processing, Springer |
| Journal Type | Another Country |
| Publisher | Springer |
| Volume, Issue, Page | pp.76-86 |
| PermalinkURL | https://doi.org/10.1007/978-3-031-04126-6_7 |