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KATO TAKUMI
Department Undergraduate School , School of Commerce Position Senior Assistant Professor |
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| Language | Japanese |
| Publication Date | 2019/03 |
| Type | Academic Journal |
| Title | Estimating the impact of overlapping corporate and product brand images on recommendation intention using the hierarchical bayesian model |
| Contribution Type | Co-authored (first author) |
| Journal | The 77th IEEJ Information Systems |
| Journal Type | Japan |
| Volume, Issue, Page | pp.7-12 |
| PermalinkURL | http://jglobal.jst.go.jp/public/201902263395912751 |