Department   Undergraduate School  , School of Commerce
   Position   Professor
Language English
Publication Date 2009/09
Type Academic Journal
Peer Review Peer reviewed
Title "Sequential Mergers with Differing Differentiation Levels", Australian Economic Papers
Contribution Type Co-authored (first author)
Journal Australian Economic Papers
Journal TypeAnother Country
Publisher Wiley
Volume, Issue, Page 48(3),pp.237-251
Author and coauthor Takeshi Ebina and Daisuke Shimizu
Details We study sequential merger incentives under presence of product differentiation. Two sets of firms produce closely related goods, whereas each set produces more differentiated goods. Merger incentives under product differentiation are found to be stronger for two firms producing closely related goods than more differentiated goods. Also, after one merger, other firms are willing to follow with their own merger, resulting in sequential mergers. This result is consistent with the recent mergers in the video game software industry in Japan.
URL for researchmap https://researchmap.jp/ebinatakeshi2010/