Hara Yoritoshi
   Department   Undergraduate School  , School of Commerce
   Position   Professor
Language Japanese
Publication Date 2019
Type Academic Journal
Peer Review With peer review
Title "Strategic channel choice to improve marketing performances: Considering interaction effects between channel integration and firm-specific factors," Journal of Marketing and Distribution, 22 (1)
Contribution Type Co-authored (other than first author)
Journal TypeJapan
Volume, Issue, Pages 17-33頁
Author and coauthor Yonghoon Choi and Yoritoshi Hara