Hara Yoritoshi
   Department   Undergraduate School  , School of Commerce
   Position   Professor
Language Japanese
Publication Date 2019
Type Academic Journal
Peer Review Peer reviewed
Title Strategic channel choice to improve marketing performances: Considering interaction effects between channel integration and firm-specific factors (in Japanese)
Contribution Type Co-authored (other than first author)
Journal Journal of Marketing and Distribution
Journal TypeJapan
Volume, Issue, Page pp.17-33
Author and coauthor Yonghoon Choi and Yoritoshi Hara
DOI doi.org/10.5844/jsmd.22.17