TODA YUMIKO
   Department   Undergraduate School  , School of Global Japanese Studies
   Position   Associate Professor
Language English
Publication Date 2011/05
Type International conference proceedings
Peer Review Peer reviewed
Title Creating relational capabilities for cooperative channel management: the recent history of"planning meetings"in a Japanese snack company.
Contribution Type Co-authored (first author)
Journal Proceedings, the 15th conference on historical analysis and research in marketing
Journal TypeAnother Country
Volume, Issue, Page pp.262-265
Author and coauthor Takuya Akikawa