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TODA YUMIKO
Department Undergraduate School , School of Global Japanese Studies Position Professor |
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| Language | Japanese |
| Publication Date | 2017/01 |
| Type | Book Chapter Paper |
| Title | 「交換・制度変化・マーケティング」『マーケティング理論の焦点』 |
| Contribution Type | Sole-authored |
| Journal Type | Japan |
| Publisher | 中央経済社 |
| Total page number | 250 |
| Responsible for | pp. 184-215 |
| Author and coauthor | 戸田裕美子 |