TODA YUMIKO
   Department   Undergraduate School  , School of Global Japanese Studies
   Position   Associate Professor
Language Japanese
Publication Date 2017/01
Type Book Chapter Paper
Title 「交換・制度変化・マーケティング」『マーケティング理論の焦点』
Contribution Type Sole-authored
Journal TypeJapan
Publisher 中央経済社
Total page number 250
Responsible for pp. 184-215
Author and coauthor 戸田裕美子