Department   Undergraduate School  , School of Business Administration
   Position   Professor
Language English
Publication Date 2019/08
Type Academic Journal
Peer Review Peer reviewed
Title Effect of Consumption Values on Consumer Satisfaction and Brand Commitment: Investigating Functional, Emotional, Social, and Epistemic Values in the Running Shoes Market
Contribution Type Co-authored (other than first author)
Journal International Review of Management and Marketing
Journal TypeAnother Country
Volume, Issue, Page 9(6),pp.158-168
Total page number 10