HARADA SUSUMU
Department Undergraduate School , School of Business Administration Position Professor |
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Language | Japanese |
Publication Date | 2022/03 |
Type | Bulletin of Universities and Institutes |
Title | The Challegen for a Brand Value Driven-Organization in Japanese Corporations: Elements and Benefits of Brand Value |
Contribution Type | Sole-authored |
Journal | Meiji Business Review |
Journal Type | Japan |
Publisher | Institute of Business Management, Meiji University |
Volume, Issue, Page | pp.369-393 |