KIKUCHI Kazuo
   Department   Undergraduate School  , School of Commerce
   Position   Professor
Language Japanese
Publication Date 2023/09
Type Book Review
Invitation Invited paper
Title Book review: Hiroshi HORIKOSHI, The History of Marketing Thought in America,
Tokyo: Keio University Press, 2022
Contribution Type Sole-authored
Journal TypeJapan
Volume, Issue, Page pp.205-208
Total page number 4
Authorship Lead author