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KIKUCHI Kazuo
Department Undergraduate School , School of Commerce Position Professor |
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| Language | Japanese |
| Publication Date | 2020/03 |
| Type | Bulletin of Universities and Institutes |
| Peer Review | Peer reviewed |
| Title | Enhancing Customer Engagement through Omnichannel Retailing Strategy: Focusing on the case of Sephora |
| Contribution Type | Co-authored (other than first author) |
| Journal Type | Japan |
| Volume, Issue, Page | pp.63-76 |
| Total page number | 11 |
| Author and coauthor | Xiaohong Qin・Kazuo Kikuchi |