Mizuno Makoto
   Department   Undergraduate School  , School of Commerce
   Position   Professor
Language English
Publication Date 2014/06
Type Book Chapter Paper
Peer Review Peer reviewed
Title How Consumer-Generated Advertising Works: An Empirical Agent-Based Simulation
Contribution Type Sole-authored
Journal Advances in Computational Social Science, The 4th World Congress (Shu-Heng Chen, Takao Terano, Ryuichi Yamamoto, Chung-Ching Tai eds.)
Journal TypeAnother Country
Publisher Springer
Volume, Issue, Page pp.17-30