HSU YUHSU
   Department   Professional Graduate School  , Graduate School of Global Business
   Position   Professor
Date 2012/12
Presentation Theme The First- and Second- Chinese Generation Response to Country-of-Origin (COO) Effects in Relation to Customer-Perceived Value
Conference Asian Business & Management Conference
Conference Type International
Presentation Type Speech (General)
Contribution Type Collaborative
Venue Hotel Ramada Osaka (Osaka)