Mizuno Makoto
Department Undergraduate School , School of Commerce Position Professor |
|
Date | 2010/06/18 |
Presentation Theme | Dynamic Interactions Between WOM and Preference Formation: A Case of Diffusion of a Really New Product |
Conference | Marketing Science Conference |
Promoters | INFORMS |
Presentation Type | Speech (General) |
Contribution Type | Collaborative |
Publisher and common publisher | "Toshikatsu Mori, Takayasu Baba, Yuto Takakai, Koto Sera" |