(Last updated : 2022-06-10 16:42:54)
  HARADA SUSUMU
   Department   Undergraduate School  , School of Business Administration
   Position   Professor
■ Books and Papers
1. 2022/03 Article The Challegen for a Brand Value Driven-Organization in Japanese Corporations: Elements and Benefits of Brand Value Meiji Business Review pp.369-393 (Single) 
2. 2019/08 Article Effect of Consumption Values on Consumer Satisfaction and Brand Commitment: Investigating Functional, Emotional, Social, and Epistemic Values in the Running Shoes Market International Review of Management and Marketing 9(6),pp.158-168 (Collaboration) 
■ Academic Qualifications
1. 2007/09~2008/03 〔Doctoral course〕, Graduate School, Division of Administration, Meiji University, Completed,
2. 2000/04~2003/03 〔Doctoral course〕, Graduate School, Division of Administration, Meiji University, Accomplished credits for doctoral program,
3. 1998/04~2000/03 〔Master degree program〕, Graduate School, Division of Administration, Meiji University, Completed,
4. 1993/04~1998/03 Faculty of Economics, Saga University, Graduated,
■ Career History
1. 2018/04~ Professor
2. 2017/04~2018/03 Associate Professor
3. 2015/04~2017/03 Professor
4. 2012/10~2013/09 Fellow
5. 2009/04~2015/03 Associate Professor
Display all(12)
■ Academic Associations Membership
1. 2021/06~ Japan Marketing Academy
■ Email Addresses
  kyoin_mail
■ Current Specialized Field
Brand Management, Global Brand Management, Global Marketing, Global Brand Management Change (Key Word:brand, global brand, global marketing)