Books and Papers
Academic Qualifications
Career History
Academic Associations Membership
Email Addresses
Current Specialized Field
    （Last updated : 2022-06-10 16:42:54）
  HARADA SUSUMU
   Department   Undergraduate School  , School of Business Administration
   Position   Professor
■ Books and Papers
1. 2022/03 Article The Challegen for a Brand Value Driven-Organization in Japanese Corporations： Elements and Benefits of Brand Value Meiji Business Review pp.369-393 (Single) 
2. 2019/08 Article Effect of Consumption Values on Consumer Satisfaction and Brand Commitment: Investigating Functional, Emotional, Social, and Epistemic Values in the Running Shoes Market International Review of Management and Marketing 9(6),pp.158-168 (Collaboration) 
■ Academic Qualifications
1. 2007/09～2008/03 〔Doctoral course〕, Graduate School, Division of Administration, Meiji University, Completed,
2. 2000/04～2003/03 〔Doctoral course〕, Graduate School, Division of Administration, Meiji University, Accomplished credits for doctoral program,
3. 1998/04～2000/03 〔Master degree program〕, Graduate School, Division of Administration, Meiji University, Completed,
4. 1993/04～1998/03 Faculty of Economics, Saga University, Graduated,
■ Career History
1. 2018/04～ Professor
2. 2017/04～2018/03 Associate Professor
3. 2015/04～2017/03 Professor
4. 2012/10～2013/09 Fellow
5. 2009/04～2015/03 Associate Professor
Display all(12)
■ Academic Associations Membership
1. 2021/06～ Japan Marketing Academy
■ Email Addresses
  kyoin_mail
■ Current Specialized Field
Brand Management, Global Brand Management, Global Marketing, Global Brand Management Change (Key Word：brand, global brand, global marketing)